Complete App Flow — All Screens & Journeys
Onboarding / Core
Login / Security
Key decision
Pro upsell
HMRC / Tax
Drip / re-engagement
Locked / upgrade
Entry points
New user
Welcome splash
said. sorted. earnd.
Start free trial
→ Onboarding
Who are we?
Trust page → back to splash
OR
Returning user
Forgot PIN?
Reset via email → set new PIN
Re-auth prompt
Shown mid-session when opening HMRC / bank settings — biometric or PIN
Onboarding — new user trial sign-up
Screen 2
Your details
Name · Email · Mobile · Referral code
Screen 3
Business type
Sole trader / Partnership / Ltd
Screen 6
Celebration 🎉
You're all set Jamie
↗ Partnership / Ltd company
£arnd Business — coming soon
Email capture → waitlist
Screen 7
Voice test
Tap to speak · 10s silence cutoff
Waveform + countdown
Screen 8
Invoice preview
Logo chat bubble prompt
"Add my logo / Maybe later"
Screen 9
Books update
Test data notice
Go to dashboard
Dashboard
Trial active
Full Complete access
30-day trial
Trial period — days 1 to 30
Day 1–24
Trial banner on dashboard
Progress bar · "Choose my plan"
Full Complete access
Day 25
Trial ending card
"5 days left"
WhatsApp nudge sent
Day 30
Trial ends today card
WhatsApp final nudge
"First month still free"
Tier selection
Choose your plan
Starter / Standard / Complete
Key decision
Didn't subscribe?
Drip re-engagement sequence
Day 45 — "We miss you"
Another free month · 7-day offer
Day 90 — Cold prospect
Long-term email nurture
MTD deadline reminders quarterly
Tier selection — also accessible from settings & locked features
Starter
£15 / month
  • Voice commands
  • Invoice creation & sending
  • Jobs tracking
  • Expenses matched to jobs
  • Quotes
  • Tax pot
  • MTD & Self Assessment
  • Live Pay & VAT
Standard
£40 / month
  • Everything in Starter
  • Quotes — AI voice
  • Tax pot + bank reconciliation
  • MTD quarterly filing
  • Annual Self Assessment
  • Live Pay
  • VAT returns
Complete ⭐
£55 / month
  • Everything in Standard
  • Live Pay — tap to collect
  • VAT return submission
  • Bank payment reconciliation
USED DURING TRIAL
After subscribing
Next steps — Starter
1. Import year-to-date figures
2. Add UTR number
3. Connect bank
Next steps — Standard / Complete
1. Import figures
2. Add UTR
3. HMRC agent auth (64-8)
4. Connect bank
HMRC agent authorisation — Standard & Complete only (runs silently in background)
Screen 4 — HMRC check
Do you have a UTR?
Yes → continue
No → GOV.UK registration guide
Screen 5 — Tax details
VAT registered?
CIS (yes / no / unsure)
Day 0 — 64-8 submitted
Silent background process
WhatsApp sent to customer
Day 7 — Dashboard card
"HMRC code on its way"
Amber card appears
Day 14 — Code entry
SA code entry unlocks
"Haven't received it" option
Confirmed ✓
Green card
"£arnd can now file on
your behalf"
Main dashboard — subscribed users (cog ⚙ top right on all screens)
Dashboard hub
Bottom nav:
Home · Invoices · Voice
Live Pay · Referrals
⚙ Settings top right
5 main tabs
🏠 Home
Income overview
This month / Tax year / 12 months toggle
Paid · Outstanding
Expenses · Tax pot
Tax pot Standard+ only
Recent invoices
2 shown · "See all" link
Referral shortcut card
Stats · 1 tap to share
Voice button
"Invoice Dave £250…"
Tax pot card
Standard+ · see Tax Pot section
HMRC deadline card
Appears 2 weeks before deadline only
Pro upsell card
Appears day 90+ · "Did you know?"
📄 Invoices
Toggle
Invoices / Jobs / Quotes pill
Tap filters
Paid · Outstanding · Overdue boxes
Tap to filter list
Invoice list
All fully editable
Paid / Due / Overdue badges
Jobs in progress
"Convert to invoice" pill
Quotes sent
"Move to job" pill
New by voice button
Invoice / Job / Quote
🎤 Voice
Tap mic to start
1 tap · auto-starts
Listening screen
Waveform · 10s silence cutoff
Countdown bar · "Heard so far"
"I heard you"
Confirms transcription
"That's right" / "Try again"
Invoice / Job / Quote created
Lands in Invoices tab
Pro feature attempted?
"Quotes are a Pro feature"
Shows what it would have done
→ Upgrade prompt
💳 Live Pay (Complete)
Spot payment
Amount + reference
Tap to collect (NFC)
Payment collected ✓
Invoice auto-generated silently
Appears in Invoices as Paid
Existing invoices
Outstanding / Overdue list
Collect against any invoice
Bank payments received
Link → reconciliation
Locked on Starter / Standard
Blur overlay → upgrade prompt
🔗 Referrals
QR code + link
EARND-JS-4821
Scannable QR
Stats
Referred · Earned · Tier
Share buttons
WhatsApp · Copy link
Tier 1 — Customer
Both get 1 free month per referral
Tier 2 — Earnr
Unlocks at 5 referrals
10% commission · 2 years
Retroactive lump sum
Settings — cog ⚙ top right on every screen
Account
Name · email · mobile
UTR number
Bank connection (Open Banking)
Tax & HMRC status
VAT threshold tracker
Appears only when turnover
exceeds £70,000
Progress bar to £90k limit
Subscription
Current tier + renewal date
Upgrade / downgrade
Annual billing (10% off)
→ Tier selection
Security
Fingerprint / Face ID toggle
6-digit PIN (change)
Stay logged in (90 days)
Extra protection (HMRC/bank)
Trusted devices
Sign out of all devices
Legal & compliance
Terms of service
Privacy & data security
Earnr T&Cs
AML / Anti-trafficking
How to complain
ICO + AML reg numbers
Contact & help
WhatsApp us
Email us
Help centre
Tax pot — Standard & Complete only (live HMRC reconciliation)
Normal state
Estimated tax owed
Progress bar
Paid vs still to pay
Payment history
DD spotted ✓
Light notification on home
"£arnd spotted something"
Auto-updated, no action needed
Shortfall warning ⚠
DD too low · income up
Red card · explains gap
"How to increase my DD" →
Overpaying alert ℹ
DD too high · income down
Blue card · credit with HMRC
"How to reduce my DD" →
No bank connected
Amber card
What connecting unlocks
"Connect via Open Banking" →
£arnd Pro — upsell flow (appears at 3 touchpoints)
Dashboard card
Appears after 90 days
"Did you know?"
Leads with AI quotes feature
+
Voice trigger
User says "create a quote"
"I heard you — Quotes are
a Pro feature"
Shows what it would have done
Pro overview page
AI quotes · Mileage tracking
Receipt scanning
Customer payment portal
+ £X / month add-on
Upgrade → Tier selection
Or direct to Complete tier
Locked features — Starter tier users
Lock badge on nav
Amber dot on Live Pay icon
Always visible, subtle
Blur overlay on feature
Feature visible but greyed
Lock icon + tier label
"Standard or Complete only"
Upgrade prompt (bottom sheet)
Shows the feature icon
"You used this during your trial"
Lists what it unlocks
Tier selection
Or direct upgrade shown
with relevant tier highlighted
Post-onboarding — data import (triggered automatically)
Trigger conditions
3+ invoices created
OR turnover hits £18k
OR 14 days after signup
— whichever first
Data import dashboard card
Enter turnover + costs from 6 April
VAT threshold warning (£90k)
Import guide link (Xero/Sage/QB/KF)
Cancel old subscription link
Figures saved
Tax pot activated (Standard+)
VAT tracker live
MTD calculations accurate
£arnd · App flow diagram · v7
said. sorted. earnd.